Wednesday, February 08, 2006

Oprah Power

I have never picked out a book to read just because Oprah said so. Although, I have read books that were also on her "Book Club" list. Undoubtedly, Oprah has picked some very merit-worthy books, with high-quality literary value. However, I hope more readers may soon pick for themselves, considering the Frey controversy. I know someone who considered buying his book based on Oprah's praise, yet decided against it after browsing through it a bit and seeing the plethora of profanity. Although, word choices that include profanity are sometimes necessary to establish characterization and the tone/mood of the scene and/or conflict, when it's used gratuitously and for popular-appeal it's no longer literary, in my opinion. Of course, a junkie would have a potty mouth, so it's believable! Well, I haven't read Frey's book--and now I really don't want to. I heard about the brouhaha from NPR initially, but missed Oprah's public tongue-lashing of Frey. That would've been fun to see.

This interesting article from a college journalist (WWU's Western Front) is an enjoyable read, and I didn't know that a Seattle attorney was seeking monetary compensation for the time wasted by readers who finished Frey's book. That's really telling. Because, yes...reading a book is a valuable investment of time. As Bronson discusses at his Website, a book has to have characters that are worth spending 8-10 hours with (the collective amount of time it takes to read the average-sized novel). Moreover, readers spread this out over a series of days and weeks--reading in bed, the bathroom, at night...all intimate connotations. But yet, if the readers ultimately enjoyed the work and the reading experience, what's there to whine about. Yes, they feel duped--all that emotional buy-in, believing the fiction was the verifiable memoir-truth. If I were one of those people, I'd want my money back. But compensation for time? Well, can't we all probably think of a book where we'd like to be paid for the time to read it because it was: a) really boring in parts; b) really disappointing at the end; and/or c) ultimately, a let-down and did not meet our expectations. The nice part, when it's not required reading for academia, is that we can simply put it down--return it to the library, take it to the used book store for credit, sneak back and return it to the bookstore (if it still "looks" unread), or give it away to a friend (though, not too good of a friend because it's not cool to recommend books that you wouldn't even bother with).

Anyway, it's amazing how much marketing power Oprah has--the power to create a near-instantaneous bestseller out of a book, make an author a household name...at least for all those who embrace her like a religion. Can I pass her my manuscript someday?


Ooo-prah Pow-er (clap-clap, clap-clap-clap), Ooo-prah Pow-er (clap-clap, clap-clap-clap) . . . .

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